Playbook: Storyboarding

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Purpose: Storyboarding will help you create better content by optimizing the flow of information in your articles, videos, decks, and presentations.

You should always storyboard before creating any form of content.

Think of storyboarding as an effective method of planning. Use it to plan 2 key components:

1. The flow: Your flow is the order that you present the content in. Everything you create is a story in some form - it has a beginning, middle, and end. How you order things and tell that story is important.

2. The information you want to include: As you storyboard, you'll notice areas you may want to do more research in to include in your content. Creating content doesn't always happen after you have the information, you can do them in tandem.

đŸŽĨ When producers are making a movie, they don't start filming right away. That would be crazy, right? Instead, they make a storyboard, get feedback on it, iterate, and then start filming. Creating content is like making a movie, and as the producer, it's important you create a storyboard for your content before you start.

Examples of storyboards

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Example: Article storyboard
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Example: Standalone deck

You should get the idea from the examples above. Storyboarding is about being intentional about the flow and content you want to include in your content. It's a way to plan things about before you spend hours on it. It's much easier for you to iterate and make changes to a storyboard than it is to a full article, video, deck, or whatever you're making.

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Pro-tip: Send your storyboard to your director for feedback. The earlier you get feedback, the better. It's better to get feedback at this stage instead of after you finish writing the entire article. Doesn't it just makes sense?!